• best dressed in the summertime

    Thursday Jul 07 2016

    Summer is in full swing, and we're loving on bright summer rompers and dresses! Instead of kicking it in the AC, we took our model down to Eurasia Coffee & Tea for this photo shoot. This summer, clean cut dresses and flowy rompers are on The Uptown's must have list; here's a behind the scenes look at this summer's hottest looks.
    This coffee shop was the perfect, minimalist setting to showcase our new colorful arrivals. We had so much fun playing around with the natural brick, greenery, and lighting during this shoot! Our model, Hannah, was giving us the urge to twirl her around in these adorable rompers! The Let's Slow Dance Romper {left} has watercolors soft enough to fin in any wardrobe, while the Tiny Dancer Romper {right} is a perfect outfit for a Saturday night get together.
    Abbie, our talented photographer, had so much fun playing around with the lighting and backdrops for this shoot. Not only does the We Should Date Romper look absolutely wonderful against this bold black brick, it also is a perfect romper to dress up or dress down! This romper looks great with our Cool like Coors booties to dress up the outfit, or it can be dressed down with simple jewelry and sandals.
    Summer is a time for casual hanging by the pool, but it also is a great time to go out with  friends and dress things up a bit. Abbie played personal paparazzi to capture this stunning Garden Keeper dress--perfect for a night out in the town!
    The Watercolor Wonderland dress is another example of a dressier piece that will definitely make you stand out. 
    As we were wrapping up this shoot, we happened upon a wall that just screamed summer. This bracelet set looks absolutely gorgeous with this outfit, and the wall really makes it pop! 
    Don't forget to check out our website for this Lean in Close Dress, as well as all of the other outfits featured in this shoot! Don't forget: free shipping, forever and always. 
    xoxo, the uptown girl gang

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  • 5 Stars For Summer

    Thursday May 21 2015

    even though summer doesn't technically start until the end of June, around the Ozarks our summers officially begin the weekend of Memorial Day. school is out for summer, lake season kicks off and the social events start filling our calendars. what better way for us to go with the flow than launch our first lookbook catalog with your Memorial Day must-haves for fashion.  we give our summer kick off wardrobe 5 STARS, because you honestly can't get better than that. ever.

    we gathered up our girls, put on our best patriotic pride apparel and hit the local snow cone stand for some afternoon fun!  all five of our fabulous models have their own personal style as well as their own look. we wanted to make sure everyone felt comfortable in what they were wearing but still had that festive, patriotic vibe going on. it was super fun pulling outfits for this shoot as the whole red, white and blue color scheme is huge for the upcoming season. your patriotic look doesn't have to be limited to an "old" flag tee and denim anymore; get creative with all of the stripes and shades of blue options we currently have. there is seriously an option for everything, for whatever plans you have for the weekend.


    heading to a day long party by the water? our Surfin' the Net Tunic Dress is the perfect cover up option that can take you from day {layered over your swimsuit} to evening {layered with a dress tank} in one effortless piece. 

    attending a cookout at your friend's house? try our Scarlet's Clue Skater Dress; it's a cotton blend so it's super comfortable but you'll still be in a dress so you'll look like you put way more time in to your outfit than you actually did. top it off with a pair of sneakers and a scarf for an even more easy-peasy look. 

    jamming out to a local band at an outside bar? one of our graphic tanks will be a chic, yet lightweight & cool option to throw on with your favorite denim bottoms. all of the details of our Star Spangled Bows Tank are amazing!  

    be sure to shop these, plus so much more on our website. as always, we offer free shipping all day, every day!


    we want to show some love to our fabulous photographer at Mandy Evans Photography; thank you so much for your time and the amazing hook up at Sno Ballz in Ozark, MO. our first lookbook shoot wouldn't have been possible without you all!

    of course though, our Memorial Day wouldn't be complete without thanking those who have served and are serving in the United States Armed Forces as well as those who have lost their lives in combat. we feel so lucky to call ourselves Americans; without our freedom we wouldn't be able to do what we love and love what we do. 


    the uptown girl gang


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